Nowadays, people's lives are becoming more and more stressful, and they also bring more choices of investment projects. So how do you open underwear stores now? What are the conditions for opening a point?
1, money
No matter what you do, money is the most important thing. Although many times we will say that money is not a panacea, but no money is impossible. In the entrepreneurial open underwear store, the first rent, decoration, franchise fee, water and electricity fee, plus the cost of miscellaneous, all use the money. Money is the first condition for opening underwear stores, so if you want to open a underwear store, you must first try to save money.
2. Market research
If you want to open a lingerie store, first of all, you should investigate the level of population and consumption in your city. Also, please investigate the proportion of the female population aged 16 to 60, so that you can choose the underwear = consumption. Crowd. At the same time, we must also understand the estimated number of local high-end consumers. These surveys will involve the positioning and future development of your underwear store to make decisions, investigate how many underwear stores, which are the most competitive, what style positioning, etc., to determine whether the market is saturated.
3. Business circle investigation
Investigate the consumption level and consumer shopping habits, and determine the price and style of the store's goods according to the consumer's shopping level and shopping habits.
4. Competitor survey
Investigate the positioning of the surrounding underwear stores, stagger the positioning with the big business, try to avoid similar positioning, so as not to be suppressed. If you are a newbie, it takes time to understand the underwear industry, to make money to develop, and then compete with the big players. .
5. Industry survey
Want to run a good underwear store, we must understand the underwear industry, we must master a lot of knowledge about underwear, it is recommended that novices go to the agent to get goods or very few without any conditions to change the brand office, do not get goods directly at the factory, try to Inquire more about your peers.
6, decoration
No matter what type of store, the decoration can not be sloppy, because the decoration is a facade problem, the good decoration design has the effect of drainage, especially the new store, there is no customer resources, so the good decoration has become your best publicity. ad.
7. Management
If it is a major commercial street store, it is recommended to do mass goods. If it is a high-end community store, it is recommended to do high-end brands in general, according to the type of business consumption to determine the price positioning and style positioning.
Opening a lingerie store is simple and simple, and it is difficult and difficult to say. If you want to do it yourself, then you need to deal with a lot of things, you need to know a lot of things, and joining the underwear brand to open a store will make you worry a lot. So what brand of underwear is better to join now?
Jennifer's well-known fast fashion underwear chain brand, a powerful underwear brand that is favored by franchisees.
Jennifer brand underwear, without fashion, is too popular, but absorbs the essence of classic and fashion, exquisite and design surprise, but connotation is not dull. Committed to creating a refined lifestyle, its simple and comfortable, elegant atmosphere features the artistic charm of innovative minimalist underwear. The age and proportion of its products: 16-21 years old 20% 22-26 years old 40% 27-35 years old 30% 35 years old and above 10%, is a relatively large underwear brand, and the price of underwear is more popular, Deeply favored by consumers.
In this highly competitive lingerie industry, the Jennifer brand allows your store to quickly influence the local market. And the Jennifer brand provides you with new product launch training, new store opening sales skills training, terminal promotion training, terminal display training, etc., so that you can easily open a store and easily make money.
what are you waiting for? Jennifer brand underwear is looking forward to your joining, let us work together to win the future!
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