Today, the impact of digitalization is common across all industries, and retail is no exception. Faced with the impact of such a storm, Metropolitan Beauty recognizes that new technologies and tools are reshaping the retail industry, and companies must constantly change in order to gain future initiatives.
In this sentiment, we embarked on the road of digital strategic transformation. Although the first test, but the results are remarkable, the city beauty successfully won the "2018 retail digital case list."
City Beauty is listed in the 2018 retail digital case list
The key to winning a retail business is consumer-centric, and urban beauty knows this.
Wisdom of service We intelligentize our services. In our smart stores, consumers can complete the fitting and ordering functions through the functions of scan code purchase, fitting room call guide, etc., and experience the new shopping experience brought by smart retail.
Break the boundaries between online and offline
In order to give members a more convenient shopping experience, we break the line between online and offline to achieve omnichannel communication with members. When a member leaves the store, the consumer still contacts the urban beauty through online contacts. The public number attracts members' continued attention to urban beauty by pushing information on brands and products. Now, the fans of the Metropolitan Beauty Public are up 10 times more naturally. Under the footsteps of step by step efforts, we create business prospects for millions of members to hundreds of millions of customers.
How do big coffee look at data?
Can be used as a case, with his own practical experience to explain to the industry's followers: what is smart retail, what is the long-termism of the retail industry. City beauty is very honored. In the future, we will also follow the footsteps of smart retail and strengthen the “six digital capabilitiesâ€, namely the digitization of members, the digitization of goods, the digitization of services, the digitization of stores, the digitization of marketing and the digitization of supply chains. Give each and every one of you better products and services.
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