Zhongxin.com Jinhua April 6 (Reporter Jin Jinyan) The arrival of the "Internet +" era has made cross-border integration a transformation direction for traditional industries to seek new growth points. On the 6th, Dongyang City, Zhejiang Province, Woodcarving Redwood Industry Management Office (hereinafter referred to as "Wood Carving Redwood Office") and the East? The Shouyiren Platform and Dongyang China Woodcarving City held the first hand to launch the “East House? Shouyi Performer-China National Art Museum†project to lay out the online market and seek cross-border integration to revitalize the traditional mahogany industry.
As one of the most important mahogany furniture producing areas in China, the scale and development speed of Dongyang's production areas are remarkable, and it is a typical representative of Chinese traditional mahogany culture. At present, Dongyang has established a complete industrial chain of mahogany furniture from production enterprises to distributors, relying on more than 3,000 local mahogany furniture manufacturers.
In recent years, affected by the macroeconomic situation, the overall development trend of the mahogany furniture industry is relatively low. In the midst of a fog, the sudden emergence of "Internet +" provides a breakthrough direction for mahogany furniture companies.
On the eve of the 3rd China (Dongyang) Woodcarving Mahogany Furniture Trading Expo, Dongyang City Woodcarving Redwood Office and Dongjia? The Shouyiren Platform and Dongyang China Woodcarving City signed a strategic cooperation agreement to build and operate the “China National Art Museum†mahogany furniture e-commerce platform in the next three years.
As an artisan hand-made e-commerce APP, Dongjia? The shou artists mainly use the Internet tools to realize C2M reconstruction from the consumer to the manufacturing end. It gathers a large number of craftsmen resources and designer resources, is committed to the revival of traditional crafts, let culture express through business, let inheritance become a trend.
This time, I have a strategic partnership with Dongyang Woodcarving Redwood Office and Dongyang China Woodcarving City. Is it the owner? A useful attempt by the Shouyiren platform to implement the "Internet + Industry" model. The East will deepen the integration of industries, and take advantage of the comprehensive advantages of upstream and downstream to help local industry transformation and upgrading.
Jiang Zhenlei, deputy mayor of Dongyang City, said that Dongyang City Government will combine Dongyang’s resource endowment and Dongjia? The shou artists have deep cooperation in building materials procurement, woodcarving mahogany, industrial fields and cultural tourism.
The reporter learned that this "China National Art Museum" project will use the government's support and guidance to the industry, combined with the advantages of Internet companies in user touch and product presentation, helping Dongyang Redwood to enhance innovation and vitality, net worth, information and Industrial power, and strive to create a typical case in the field of traditional Chinese culture.
Fu Weimin, director of Dongyang Woodcarving Redwood Office, said that he will implement the strategic cooperation agreement of Dongjia, and make Dongjia APP an online publicity window for policy announcement, industrial promotion and product sales display of woodcarving mahogany industry, and enhance the influence of Dongyang woodcarving mahogany furniture industry. . (Finish)
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