Some people say that women like flowers; each woman is like a flower, plum tough, orchid Ya, chrysanthemum light, lotus clean, rose love, peony Yan ...... different styles, and fashion is a woman Wonderful life , Indispensable embellishment.
Over the past 15 years, "HON B" fashion has always been for your beautiful portrait interpretation, the trend of fashion come and go, between life and years of casual travel, "HON B" pursuit of "fashion by me," good Capture the beautiful moments in your life. Creation comes from life, in the numerous fashion world, "HON · B" pick the latest pop elements, enrich the essence of the brand, for each woman to create a distinctive beauty gesture, to show their elegant and calm side.
Visual simple and clear, unique and keen design techniques, smooth and natural lines, with the color of soft and full of changes, so that "HON · B" brand women's style tends to be more concise, more sophisticated structure, the overall highlight of fresh, elegant , Calm atmosphere, everywhere revealing the designer's smart trend of perception, and the current fashion trends and urban new women's high mood.
A garment to the consumer at first glance touched the heart, relying on the color, design, fabric, chemical factors formed by a combination of factors, like love at first sight between lovers. And a clothing brand to allow consumers to become their loyal customers, you need consumers to recognize its design style and spirit of proposition, as between lovers to be white and must have mutual recognition of values. Everyone has their own unique DNA, the same brand, only consumers understand the DNA of the brand, in order to become a loyal fan of the brand.
In 1996, "HON · B" took the "simple, elegant and fashionable" spirit of sailing from the distant sea of ​​Italy, with "beautiful fashion, amazing heart" brand style, "HON · B" gradually won The favor of consumers, sought after by countless urban women. For more than a decade, "HON B" has witnessed the development of Chinese clothing along with her consumers, and her unique brand DNA is well-known and loved by the fashion-conscious, perfectionist urban women.
HON · B ", located in the 25-45 years old, the pursuit of fashion and elegant urban fashion, intellectual female consumer groups," to do a beautiful woman, intimate friend "is its beautiful portrayal of designers with a keen eye to capture the ever-changing Fashion, and combines the characteristics of the East and the international popular elements of women, financial fashion, elegant in one. Product style personality fresh, casual chic, simple and free, leisure restrained, free and elegant, imperceptibly will "HON B" intellectual Slowly reveal, distribute, to create a memorable intellectual beauty.
As a mature brand, naturally have a broad mind, continue to absorb, accumulation, and then form a deep brand connotation. This is also the basic strength of brand growth, only accumulated the inherent strength, will grow up prosperously. After entering the Chinese market, the "HON · B" women's clothing will be elegant and restrained oriental culture and Western culture of simplicity, fashion, easy to understand, with their own unique point of view to interpret the meaning of fashion. While emphasizing the concept of "simplicity, elegance and fashion", "HON · B" women's wear takes the concept of "using the brand's own language to interpret the charm of oriental women" as its purpose. The design elements of the fashion frontier, unique aesthetic techniques, Excellence in cutting work and high-end comfort natural fabrics organically integrated together to form a "HON · B" fashion, elegant, pure, natural romantic style, advocating freedom, the pursuit of individuality and perfection of modern urban women brought a A relaxed, warm clothing experience.
Since its establishment, "HON · B" in the continuous improvement of industrial innovation, has gradually become the country's women's brand Jiaojiao who has a very good foundation and potential. At present, "HON · B" strives to satisfy our customers with the highest level of convenience and comfort with higher quality and enhance the service. In the highly competitive fashion industry, the company accurately grasp the market position; in the development of stability, successfully introduced the "CIS" corporate image strategy project, and brainstorming widely 广纳 Xiancai, the constant introduction of scientific management and advanced marketing idea.
In 2011, the Company put the construction and promotion of brand channels into a strategic level for future development. In this way, the promotion of the brand is bound to make a qualitative leap. So far, "HON · B" company has nearly 6,000 square meters large-scale modern production plant and a large number of professional design team and high-quality management personnel, and "HON · B" fashion footprint all over the country, so far Over 200 stores and sales outlets have been set up in more than 20 provinces, cities and regions across the country. Her first-tier cities such as Beijing, Shanghai, Guangzhou, Chengdu, Dalian, Xiamen, Hangzhou, Kunming and Harbin can all see her simplicity, Elegant, fickle fashion image.
Savor, "HON B" in her fashion, filled with the essence of the essence of the brand and beauty. 2011 With the company's strategy to enhance, "HON · B" will also accumulate strength once again sublimation in the fashion journey.
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